The "fake news" have demonstrated more than ever the value, use and manipulation of words. Networks and new uses of communication, such as written messages, raise an intense reflection on their metalinguistic value. Muntadas has selected a series of words transforming them into images to accentuate a reflection on their semiological value, but especially their metalinguistic, typographical value, their translation, their obvious ontological character, in a process of loss of meanings or gain of others not established so far .
The project was initially presented in the Moisés Pérez de Albéniz gallery (Madrid, 2017) and Artium (Vitoria, 2019), pointing out the widespread wear of language in its classical sense due to its new social uses, especially through the repetitive recourse of certain terms by the political class and the media.
At the invitation of the newspaper El País for ARCOmadrid 2020, Muntadas has proposed a version of the Palabras... project that does take into account contextual conditions. First, the number of words is defined in relation to the exhibition space.
In the list of terms some have been introduced that did not appear so far in the project Words ..., which make direct reference to the media, such as OPINIÓN, OBJETIVIDAD, FAKE NEWS, RESPONSABILIDAD and MEDIA, in addition to POLÍTICA, IDEOLOGÍA, DEMOCRACIA, DEMAGOGIA and MIEDO.
In collaboration with the architect Juan Herreros, a temporary structure has been designed and built to host Palabras..., determining a specific display for the occasion.
The version of Palabras... for El País appropriates the characteristic typography of this newspaper, whose logo is part of the collective imaginary of print media in Spain since its foundation in 1976.
Muntadas has worked pointing out the invisible that, from the macro or microstructures, affects us without us being aware of its existence, as a «landscape landscape mediator dedicated to drawing relationships between things that remained hidden or silent», Fernández-Cañadas, 2017.
The project was initially presented in the Moisés Pérez de Albéniz gallery (Madrid, 2017) and Artium (Vitoria, 2019), pointing out the widespread wear of language in its classical sense due to its new social uses, especially through the repetitive recourse of certain terms by the political class and the media.
At the invitation of the newspaper El País for ARCOmadrid 2020, Muntadas has proposed a version of the Palabras... project that does take into account contextual conditions. First, the number of words is defined in relation to the exhibition space.
In the list of terms some have been introduced that did not appear so far in the project Words ..., which make direct reference to the media, such as OPINIÓN, OBJETIVIDAD, FAKE NEWS, RESPONSABILIDAD and MEDIA, in addition to POLÍTICA, IDEOLOGÍA, DEMOCRACIA, DEMAGOGIA and MIEDO.
In collaboration with the architect Juan Herreros, a temporary structure has been designed and built to host Palabras..., determining a specific display for the occasion.
The version of Palabras... for El País appropriates the characteristic typography of this newspaper, whose logo is part of the collective imaginary of print media in Spain since its foundation in 1976.
Muntadas has worked pointing out the invisible that, from the macro or microstructures, affects us without us being aware of its existence, as a «landscape landscape mediator dedicated to drawing relationships between things that remained hidden or silent», Fernández-Cañadas, 2017.
