Juan Herreros presents "Dialogue Architecture", a book that avoids the function of mere compilation of projects in order to focus on the processes between architects, specialists and customers that take place behind every project. Herreros describes the architect as an administrator, selector and synthesizer of information, whose work consists to great extent in transforming complexity into simplicity.

Dialogue Architecture recoge los materiales presentados en la instalación que Herreros Arquitectos desplegó en el Pabellón Central de la última edición de la Bienal de Venecia de arquitectura, por invitación de David Chipperfield bajo el lema Common Ground.

Dialogue Architecture no es sólo el título de la propuesta sino la forma de nombrar una personalidad minuciosamente construida con la que sus autores quieren ser identificados. El libro supera con ello el modelo de recopilatorio de obras o dibujos de sus autores para convertirse en manifiesto de una forma de trabajo en la que arquitectos, expertos y clientes se sientan a la misma mesa.

Para Juan Herreros, tiene algo de striptease, ya que muestra la trastienda compleja generalmente oculta a los ojos ajenos en la que se produce la arquitectura hoy. Con ello, se pretende desmitificar la figura del arquitecto que acumula todos los conocimientos y responsabilidades para presentar una figura más próxima y dispuesta a escuchar e incorporar al proyecto informaciones procedentes de muy diferentes ámbitos, capaz de generar un espacio  compartido, de confianza, entre todos los participantes en el proceso.

De esta forma, el trabajo del arquitecto consiste administrar, seleccionar y sintetizar una cantidad ingente de datos en eso que llamamos “proyecto de arquitectura”, convertir en definitiva una enorme cantidad de datos dispersos en una lógica operativa que tiene contenidos estéticos, técnicos, económicos, etc. capaces de establecer complicidades llenas de intención con el presente. Transformar en definitiva lo complejo en sencillo; sencillo para hacerlo comprensible y penetrante, para poder construirlo sin heroicidades, para cuidarlo y transformarlo cuando sea necesario.

CREDITS.

Hardcover.
Number of pages.- 55 pg.
Publisher.- La Oficina, Spain.
Language: English.
ISBN.- 978-84-940078-4-2
Product Dimensions.- 0.2 x 6.5 x 15 inches.

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Juan Herreros. PhD Architect, Chair Professor and Director of the Thesis Program at the Madrid School of Architecture, as well as a Visiting Professor at Columbia University in New York. He has previously taught at EPFL in Lausanne, Architectural Association in London, SOA at Princeton and ITT in Chicago. Throughout the years he has held numerous lectures, courses and international seminars as well as research workshops.

In 1984, he founded, together with Iñaki Abalos, the office Abalos&Herreros, in 1992 the Multimedia International League LMI and in 2006 he founded his current office, Herreros Arquitectos through which he pursues his professional, teaching and pedagogical activity. His work has been widely published and awarded ( COAM Award; the award of Urbanism and Architecture of the City Council of Madrid; he has been selected for the Spanish Architecture Biennale, finalist for Mies Van der Rohe Award, finalist in FAD awards, and winner of the Solutia Design Award).

His work has been displayed in collective exhibitions such as the ones promoted by the MOMA and individual exhibitions (AA London, IIT Chicago...). Two of them stand out, “Grand Tour”, in Las Palmas de Gran Canaria and ICO in Madrid. Amongst his books the most notable are Tower&Office (with I. Ábalos, MIT Press), Isla Ciudad (Actar), Palacios de la Diversión (Mairea), PTb-Cedric Price (Ministerio de Fomento-COAM), Vivienda SXXI (Casa Encendida-Actar) along several monographic compilations of his work.

His recent work has been published by the architect’s council of Tarragona (AT#18) and Summa magazine of Buenos Aires. HerrerosArquitectos is currently working on projects in Spain, Norway, USA, Panamá, Mexico and Uruguay. Juan Herreros has received the International Fellowship of the RIBA (Royal Institute of British Architects), the Medal of Fine Arts from the city of San Lorenzo de El Escorial and has been nominated for the 2010 Medal from the American Academy of Arts and Letters.

 

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Published on: October 18, 2013
Cite: ""Dialogue Architecture", by Juan Herreros" METALOCUS. Accessed
<http://www.metalocus.es/en/news/dialogue-architecture-juan-herreros> ISSN 1139-6415
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