Miss Kō is a restaurant designed as a unique experience. A work whose overall director is Philippe Starck and the mysterious heroin is Miss Ko.
The restaurant reproduces a "food street" and crazy night, with a huge bar of 26 meters and a delusional fresco designed by David Rocheline.
"Sometimes dreams are hectic, crazy, strange.
You wake up different, dazzled by what you just lived, relieved to wake up, sad to not be sure to be able to return.
Miss Ko is that, only that, mostly that.
A fantasy created from scratch, an exquisite corpse and an Asian crazy collage where you hit a distant court of miracles in a street after Blade Runner, where there is unlimited creative madness, where artists have no barrier, where technology shows an exciting future, where industry becomes art."
Philippe Starck.
Phillipe Starck has channelled his limitless creative madness into the Miss Kō interiors, creating a place where art has no barriers and dinners are surrounded by endless technology. One of Miss Kō's most unusual features is a 26m long table running the length of the restaurant entirely made from digital screens, each playing news channels from all over Asia.
The restaurant’s name and identity are based on the character of Miss Kō. A young, sexy but eternally mysterious symbol of Asia, and the embodiment of its traditions and its strangeness. Miss Kō shows us her 'Yakuza' full body suit tattoo, a sign in some Asian cultures of ties to the underworld.
The logo has animated versions, and an ambient dancing rice animation is projected onto the floor. The rice occasionally comes together seemingly at random to create the Miss Kō logotype.