In order to create a center to explore the evolution and cultural meaning of human desire, the architectural studio Snøhetta converts an old warehouse located in the Allapattah neighborhood of Miami into the new Museum of Sex, a sensory experience that explores in a fun and light-hearted way the relationship and diversity of the human body over time and presents a collection that stimulates debate and participation.

The space presents a succession of meeting and exhibition spaces, from works of art to historical collectibles or films, arranged in a building that was part of the post-industrial development of the city of Miami and that from now on will promote, from multi-colored corridors, lights and immersive experiences, the amazement of visitors and education about the role of sexual diversity in the arts, science and culture.

Snøhetta’s intention for the museum is centered on positivity, seeking to provide the space with structural and metaphorical lightness to translate the museum’s light-hearted and free-spirited perspective into a collection of interiors that embrace diversity, laughter, art, and unity through a series of permanent and temporary collections that complement the museum’s New York City-based approach with a new artistic approach.

The inaugural installation of the Museum of Sex in Miami includes among its interactive leisure spaces the first solo exhibition in the United States by Japanese artist Hajime Sorayama, known for his depictions of female robots, where he explores the eroticism of the human body. In addition, as a permanent installation, the museum presents an immersive “fairground” that details on a larger scale the New York exhibition of “Super Funland: Journey into the Erotic Carnival.”

Museum of Sex by Snøhetta. Photograph by Michael Stavaridis

Museum of Sex by Snøhetta. Photograph by Michael Stavaridis.

Project description by Snøhetta

Snøhetta converts Miami warehouse for the Museum of Sex's newest outpost.
A multifunctional center to explore the history, evolution, and cultural significance of human desire.

From fine art and historical collectibles to film, the Museum of Sex preserves an ever-growing collection of sexuality-related ephemera with exhibitions and programming that reveals the best of current scholarship while sparking public discourse and engagement of the topic. It's fun too!

Located in the Miami neighborhood of Allapattah, the new iteration of the Museum of Sex is a sensory experience about more than just the human body, but an exploration of form, space, and play for adults. The 32,000 sq ft building was the former home of the Miami Herald distribution center and is the newest development within a post-industrial, emerging cultural hub. The space will house a collection of permanent and temporary exhibitions and is the second location for the New York City-based museum.

Museum of Sex by Snøhetta. Photograph by Michael Stavaridis
Museum of Sex by Snøhetta. Photograph by Michael Stavaridis.

Design played an integral role in the execution of the museum’s mission to preserve and present the history, evolution, and cultural significance of human desire. As collaborators on the project, we produced design concepts for the exterior, lobby and retail store, the temporary exhibition space, the Carnal Carnival bar, as well as the galleries and immersive experiences. Our concepts included a 40-foot-wide "rococo style" mermaid tank and fountain and 20 other interactive spaces and games for the permanent exhibition Super Funland, a grand space centered on the erotic history of the carnival.

"Snøhetta's collaboration with the Museum of Sex is rooted in positivity and joy. As we have pursued creating places that bring people together, our team embraced the levity that characterizes Museum of Sex, working to translate this perspective into a collection of interiors that embrace fun, laughter, and unity." ​

Snøhetta interior architecture discipline director, Anne-Rachel Schiffmann.

Museum of Sex by Snøhetta. Photograph by Michael Stavaridis.
Museum of Sex by Snøhetta. Photograph by Michael Stavaridis.

The inaugural exhibition of the Miami outpost includes work by Hajime Sorayama, known for his detailed portrayals of feminine robots. The Japanese artist's first solo show in the US explores the eroticism of human bodies through his signature hyperrealist aesthetic, featuring four large-scale ‘sexy robot’ sculptures. Also showing at the museum is a scaled-up version of the exhibition that has entertained New Yorkers since 2019, ‘Super Funland: Journey into the Erotic Carnival’. This permanent installation, inspired by the eroticism of the carnival, presents an immersive ‘fairground’ with an otherworldly triptych by Hajime Sorayama, measuring over 14 ft. high.

This purpose-built space is an environment for friends to come together, for encouraging wonder while strolling the multicolored halls of memorabilia, and for educating audiences on the pivotal and diverse role of sensuality within the realms of the arts, science, and culture.

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2025.

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Miami, USA.

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Snøhetta is an integrated architecture, landscape, and interior design company based in Oslo, Norway, and New York City, formed in 1989 and led by principals Craig Dykers and Kjetil Thorsen. The firm, founded in 1989, which is named after one of Norway's highest mountain peaks, has approximately 100 staff members working on projects around the world. The practice pursues a collaborative, transdisciplinary approach, with people from multiple professions working together to explore diverse perspectives on each project.

Snøhetta has completed several critically acclaimed cultural projects, including the Bibliotheca Alexandrina in Egypt; the National Opera and Ballet in Oslo, Norway; and the Lillehammer Art Museum in Norway. Current projects include the National September 11 Memorial Museum Pavilion at the World Trade Center site in New York.

In 2004 Snøhetta received the Aga Khan Award for Architecture, and in 2009 the firm was honored with the Mies van der Rohe Award. Snøhetta is the only company to have twice won the World Architecture Award for best cultural building, in 2002 for the Bibliotheca Alexandrina and in 2008 for the National Opera and Ballet in Oslo.

Kjetil Trædal Thorsen (above left) is a multi-award-winning co-founder of the architectural and design firm Snøhetta. He is a visionary architect who has redefined the boundaries of contemporary design. Under his leadership, Snøhetta has created iconic structures that blend cutting-edge innovation with a deep sensitivity to culture and environment. Thorsen’s work is celebrated for its emphasis on social interaction, sustainability, and creating spaces that inspire and connect people. His groundbreaking approach has made him a leading figure in global architecture, shaping the future of how we experience the built environment.

Craig Dykers (above right)co-founded the architecture, landscape, and interior design company of Snøhetta, and he is Principal of the New York City office of the Norwegian-based firm. Snøhetta has developed a reputation for maintaining a strong relationship between landscape and architecture in all of its projects. His major projects include the design of Bibliotheca Alexandrina in Egypt, the Norwegian National Opera and Ballet in Oslo, the recently opened National September 11 Memorial Museum Pavilion at the former World Trade Center site and the redesign of Times Square in New York. Active professionally and academically, Craig has been a member of the Norwegian Architecture Association (NAL), the American Institute of Architects (AIA), and is a Fellow of the Royal Society of Arts in England. He has been the Diploma Adjudicator at the Architectural College in Oslo and has been a Distinguished Professor at City College in New York City. He has lectured extensively in Europe, Asia, and the Americas. In addition, Dykers has been commissioned to complete installation art projects in public spaces, many of which focused on the notion of context, nature and human nature.

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Published on: March 7, 2025
Cite: "Exploration into the meaning of human desire. Museum of Sex by Snøhetta" METALOCUS. Accessed
<http://www.metalocus.es/en/news/exploration-meaning-human-desire-museum-sex-snohetta> ISSN 1139-6415
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