From Svalbard with Love is an interactive experience made by Pareid Architects for the Seoul Biennale 2021 and that uses the physical medium (the installation) and the augmented medium (the app to access an augmented reality) to present alternative realities of Longyearbyen, located in the Svalbard Archipelago, deep in the Arctic Circle.

The area is currently experiencing rapid and unprecedented environmental changes due to warming temperatures, the effects of which have already led to a partial relocation of the city, a water seepage gap within the Global Seed Vault and various other disturbances, the future and scope of which , is yet to be known.
Pareid Architects encodes each region to function as a "black box variable" that triggers different narrated and augmented realities to reproduce in the app, the various scenarios of which are created by combining data collected from interviews, research and future forecasts.

The uncertainty of the Arctic today and its future are intimately linked to the multiplicity of user experience, in parallel to the possible combinations of carbon emissions, environmental pollutants, restoration and mitigation efforts.
 

Project description by Pareid Architects

Longyearbyen, Svalbard is located deep within the Arctic circle and is the world’s most northern inhabited town. As a result of its uniquely remote and environmental conditions, the archipelago is home to a number of public and private institutions and ventures that range from research, archiving, monitoring, and mining.

However, it is currently experiencing rapid and unprecedented environmental changes due to warming temperatures, the effects of which have already caused a partial relocation of the town, a water breach inside the Global Seed Vault, and various other perturbations, the future and extent of which is still yet to be known.

From Svalbard with Love is a mixed-media interactive experience that was produced for the Seoul Biennale 2021 that presents alternate realities of the remote arctic archipelago. A confluence of scenes printed on a fabric that are arranged as a quadtych and mediated through AR (augmented reality).

A multi-scalar assemblage, the imagery consists of the main town, uninhabited regions, public and private institutions, houses, different kinds of infrastructure, various forms of non-human life and matter.

While representational and legible by humans, different regions of each image are encoded to be recognized by machines (in this case a phone’s camera) the boundaries of which are not legible to the naked eye.

Each encoded region operates as a ‘black box variable’ which triggers different augmented realities and narratives to play on the app, the various scenarios of which are created by combining data collected from interviews, researchs, and forecasts.

The uncertainty of the present Arctic and its future are intimately linked to the uncertainty and multiplicity of the user’s experience, paralleling the possible combinations of carbon emissions, environmental pollutants, restoration and mitigation efforts, consumerist trends, international policies and relations that are currently playing out in real time today.

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Architects
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Pareid Architects. Lead architects.- Deborah Lopez, Hadin Charbel.
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Design team
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Pareid Team.- Panagiota Andriana Grivea, Sarah Hassan Alsomly, Kan Vajaranant, Nichakarn Vichitpunt. Project Management in Seoul.- Yena Ku.
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Collaborators
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App Development.- Zehao Quin. Project Sponsors.- Seoul Biennale of Architecture and Urbanism, Embassy of Spain in South Korea.
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Client
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Seoul Biennale of Architecture and Urbanism (SBAU 2021).
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Dates
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2021.
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Manufacturers
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Lighting Installation.- Francisco Jose Prada Azconegui. Fabric Printing.- Rotuléon. Metal Fabrication.- Metal & Pino.
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Location
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[Seoul] South Korea.
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Photography
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Kim Juwon.
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Pareid. Déborah López and Hadin Charbel are architects and founders of Pareid; an interdisciplinary design and research studio currently located in between London (United Kingdom) and Ponferrada (Spain). Their works adopt approaches from various fields and contexts, addressing topics related to climate, ecology, human perception, machine sentience, and their capacity for altering current modes of existence through iminent fictions (if).

They are both Lecturers (Teaching)  at The Bartlett School of Architecture UCL in the B-Pro program where they run Research Cluster 1 in Architectural Design entitled “Monumental Wastelands” focusing on cli-migration and autonomous ecologies through climate fiction (Cli-Fi).

Previously they were Adjunct Professors and Second Year Co-coordinators at the International Program in Design and Architecture (INDA) at the Faculty of Architecture, Chulalongkorn University  (Bankgok).

Awarded with the Monbukagakusho scholarship (MEXT) between 2014-2018, they received their Master in Engineering in the Field of Architecture from the University of Tokyo (T-ADS), after which they remained as researchers and tutors. Hadin received his B.A. in architectural studies from UCLA and Deborah a Bachelor of Arts and Master’s of Architecture from the European University of Madrid.
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Published on: November 20, 2021
Cite: "The uncertainty of the Arctic in augmented reality. From Svalbard with Love by Pareid Architects" METALOCUS. Accessed
<http://www.metalocus.es/en/news/uncertainty-arctic-augmented-reality-svalbard-love-pareid-architects> ISSN 1139-6415
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