Pavilion to represent MADRID at the Guadalajara International Book Fair 2017 (Mexico). The main idea is to create an AGORA full of LIGHT that transmits wisdom through books.
This project, designed by Alberto Campo Baeza, will become the heart of the FIL of Guadalajara 2017 (Mexico). The pavilion consists of a cylinder, 21m. in diameter (7x3) and 14m. of height (7x2), with a black exterior and a white interior completely full of light. It is an authentic ÁGORA inside which stands a stand crowned by shelves where the books will be located.
 

Description of project by Alberto Campo Baeza

An AGORA full of LIGHT.

We wanted to make the most beautiful pavilion in the world to represent MADRID at the Guadalajara International Book Fair 2017 in Mexico.

The idea at the heart of the project is to create a recognizable space which all the attendees at this major fair will have to pass through. We envisaged an AGORA full of LIGHT, of LIGHT that brings wisdom through books.

It consists of a white cylinder 21 m. in diameter (7x3), and 14 m. high (7x2), with a ceiling full of light.

We built white tiered seating all around the inside of this large white cylinder, a grandstand, creating an amphitheater, a true AGORA, crowned with a band of shelves containing books.  The cylindrical space is accessed via four openings at its four cardinal points. People will pass through, or they will climb up, take down books and sit down to read them in the seating area. The four openings will allow people to pass through and move freely.

All white, very white, bright, shining bright, brilliant. Floating in the air above, like a firmament of small stars, many tiny pieces of mirror in motion and in different positions produce interesting reflections that will create that element of tension, tangibly defining that space. Some pieces will be letters, making up words like MADRID, CERVANTES, or QUIJOTE, OCTAVIO PAZ and JUAN RULFO.

And, as if they had fallen from the sky, little fragments of mirror on the white floor and letters composing the same words: MADRID, CERVANTES, PEACE, RULFO. All those little pieces with their reflections will make visible the LIGHT coming from above.

Between the cylinder and the space of the building in which it is contained, in the intrados, in what we might call the pendentive spaces, we envisage everything painted black, in contrast with the shining white interior of the large cylinder. These preceding areas in black will not only serve to create a positive “wow effect” on entering and leaving the white, more luminous central space, but will also contain spaces for a literary café, small offices, tourist promotion, and various activities such as exhibitions or a children's play area, as well as smaller areas programmed for the pavilion.

Not only will the central space serve as a true AGORA for the MADRID Pavilion, it will be the very heart of the Fair.

 

 

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Client
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Ayuntamiento de Madrid
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Area
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350 m²
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Competition date
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2016
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Project date
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2017
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Built date
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2017
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Collaborators architects
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Alejandro Cervilla García.- Ignacio Aguirre López.- Teresa Sanchis.- Elena Jiménez Sánchez.- Tommaso Campiotti
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Alberto Campo Baeza. Born in Valladolid (1946), where his grandfather was an architect, from the age of two he lived in CADIZ where he saw the LIGHT. From his father he inherited a spirit of ANALYSIS and from his mother the determination to be an ARCHITECT.

He lives in Madrid, where he moved to study Architecture. His first professor was Alejandro de la Sota, who instilled in him the ESSENTIAL architecture that he is still trying to erect. He is a PROFESSOR at the Madrid School of Architecture, ETSAM, where he has been a tenured professor for more than 25 years.

He has taught at the ETH in Zurich and the EPFL in Lausanne as well as the University of Pennsylvania in Philadelphia. And in Dublin and Naples, Virginia and Copenhagen. And at the BAUHAUS in Weimar and at Kansas State University. He spent a year as a research fellow at COLUMBIA University in New York in 2001 and again in 2011. He has given many lectures and has received many awards like the TORROJA for his Caja Granada building. And he was awarded the Buenos Aires Biennial 2009 for his Nursery for Benetton in Venice and his MA Museum in Granada. He has recently been nominated by the American Academy of Arts and Letters for the prestigious Arnold W. Brunner Memorial Prize of 2010.

His works have been widely recognized. From the single family houses Casa Turégano and Casa de Blas, both in Madrid, to Casa Gaspar, Casa Asencio and Casa Guerrero in Cádiz. And the Olnick Spanu House in Garrison, New York, the Centro BIT in Inca-Mallorca, the Caja de Granada Savings Bank and the MA, the Museum of Andalusian Memory, both in Granada, and a nursery for Benetton in Venice. And Between Cathedrals in Cádiz, and just recently a building for Offices in Zamora (2012). And the construction of the new Offices for Benetton in Samara, Russia, which is about to begin.

And more than 20 editions of a BOOK with his texts “LA IDEA CONSTRUÍDA” [THE BUILT IDEA] have been published in several languages. A fourth edition of “PENSAR CON LAS MANOS”, a second compilation of his writings, has just been published. And just now “PRINCIPIA ARCHITECTONICA”, a collection of his texts written during his sabbatical year at Columbia University in New York in 2011.

He believes in Architecture as a BUILT IDEA. And he believes that the principle components of Architecture are GRAVITY that constructs SPACE and LIGHT that constructs TIME.

He has exhibited his work in the CROWN HALL by Mies at Chicago’s IIT and at the PALLADIO Basilica in Vicenza. And in the Urban Center in New York. And at the Saint Irene Church in Istanbul. In 2009 the prestigious MA Gallery of Toto in Tokyo made an anthological exhibition of his work that in 2011 was in the MAXXI in Rome.

Act.>. 04-2012
 

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Published on: March 23, 2018
Cite: "THERE WILL BE LIGHT. An AGORA full of LIGHT by Alberto Campo Baeza" METALOCUS. Accessed
<http://www.metalocus.es/en/news/there-will-be-light-agora-full-light-alberto-campo-baeza> ISSN 1139-6415
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