Swedish fast fashion firm COS has commissioned to Japanese architect Sou Fujimoto to design ist installation at Salone del Mobile from April 12 to 17 in Milan. The event will be the brand's fifth year participating.

"In this installation for COS, I envisage to make a forest of light," said Fujimoto. “[The forest will consist] of countless light cones made from spotlights above. These lights pulsate and constantly undergo transience of state and flow. People meander through this forest, as if lured by the charm of the light. Light and people interact with one another, its existence defining the transition of the other,” explained Fujimoto in a statement, and he added.- "Adopting the use of spotlight is an idea of homage [to the theater that this space once was]. The spotlight becomes an interface that connects fashion, space and forest as a form of architecture."

This is the fifth year the popular clothing brand is collaborating with Salone del Mobile, having worked with others including Nendo and Snarkitecture in previous years.

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Sou Fujimoto was born in Hokkaido, Japan on August 4, 1971. In 1994 he graduated in architecture at the Faculty of Engineering, University of Tokyo. He established his own architecture studio, the agency Sou Fujimoto Architects, in Tokyo in 2000, and since 2007 a ​​professor at Kyoto University.

He was first noticed in 2005 when he won the prestigious AR – international Architectural Review Awards in the Young architect’s category, a prize that he garnered for three consecutive years, and the Top Prize in 2006.

In 2008, he was invited to jury these very AR Awards. The same year he won the JIA (Japan Institute of Architects) prize and the highest recognition from the World Architecture Festival, in the Private House section. In 2009, the magazine Wallpaper* accorded him their Design Award.
 Sou Fujimoto published “Primitive Future” in 2008, the year’s best-selling architectural text. His architectural design, consistently searching for new forms and spaces between nature and artifice.

Sou Fujimoto became the youngest architect to design the annual summer pavilion for London’s Serpentine Gallery in 2013, and has won several awards, notably a Golden Lion for the Japan Pavilion at the 2012 Venice Architecture Biennale and The Wall Street Journal Architecture Innovator Award in 2014.

Photographer: David Vintiner

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Published on: February 23, 2016
Cite: "Sou Fujimoto designs a light forest for COS at Salone del Mobile" METALOCUS. Accessed
<http://www.metalocus.es/en/news/sou-fujimoto-designs-a-light-forest-cos-salone-del-mobile> ISSN 1139-6415
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