Netherlands architecture practice MVRDV has completed a new Maison for one of the world’s leading auction houses, Sotheby’s, transforming a busy section of the Landmark Chater, a luxury retail destination in Hong Kong.

The new headquarters has an interior design influenced by the Taoist principles of dichotomy and dynamic change, the Maison hosts two distinct atmospheres: the light and open upper level serves as a gallery space, welcoming the public to peruse artworks and luxury items in a retail experience curated by Sotheby’s, while the lower level houses a dramatic space designed for immersive experiences and intimate personal encounters with art objects.

The new Sotheby’s Maison designed by MVRDV finds its home at the corner of Chater Road and Pedder Street, in the very heart of Hong Kong. Thanks to Hong Kong’s layered pedestrian environment, most of the 1.3 million monthly visitors to this section of the Landmark Chater will enter on the first floor via sky-bridges and escalators from the street.

Here, the design unites what were once seven individual retail units into a coherent series of five “salons”, each with a different thematic focus, for showcasing artworks and luxury items for instant purchase. In addition, a Sotheby’s food and beverage experience will soon open on the first floor to further cement the accessibility of Sotheby’s Maison to the wider public.

The flexible white space of the salons is complemented by a material palette inspired by Sotheby’s DNA, using natural, noble materials like walnut and marble, along with touches of steel coloured in champagne and Sotheby’s blue hues. As much as possible, this floor of the Maison provides an uninterrupted, barrier-free space to encourage exploration throughout the property. The design thus forms a kind of walk-through gallery within the retail space, making the Maison one of the world’s most public art and cultural hubs.

“We may be used to thinking of renowned auction houses as somewhat ‘elite’ spaces that the average person wouldn’t visit”, says MVRDV founding partner Jacob van Rijs. “We envisioned a space where the barriers between the public and priceless art collections are reimagined, making art accessible in new and daring ways. The first floor will be a constantly changing showcase, offering a chance to view rare items that are often sequestered away in private collections, in the one period of time when they can be brought to the attention of the public. Meanwhile the calm, contemplative atmosphere on the ground floor, where Sotheby’s curation will give visitors one-on-one experiences with selected artworks, is the perfect contrast to the hustle and bustle upstairs.”

Sotheby’s Maison por MVRDV. Fotografía por Stefan Ruiz.
New Sotheby’s Maison, in Landmark Chater, by MVRDV. Photograph by Stefan Ruiz.

The design team’s exploration of the unique offering of Sotheby’s Asia led to the inspiration from the scholar’s rock, or Gongshi, a revered object in Chinese culture that symbolises harmony with nature, constant adaptability, and change. These rocks are the physical expression of the Tao and serve as the inspiration for the staircase that connects the two floors.

Surrounded by layers of wood crafted to give it a geological quality, this staircase is an atmospheric portal between the two levels.

Continuing the Taoist influence, the ground floor contrasts dramatically with its counterpart above, adopting a more intimate, dark, and organic character to accommodate the more private functions of Sotheby’s. The large primary space, known as the Grotto, offers a multi-functional room that can host Sotheby’s signature auction exhibitions and performances, among other events. Alongside this are two private rooms, the Sanctum and the Pantheon. In a continuation of the scholar’s rock motif seen in the stairs, these rooms are styled with entrances of layered wood and the inside is coloured in shades of dark burgundy and charcoal. With their contemplative atmosphere and contoured ceilings rising to heights of up to six metres, these rooms offer a unique art-viewing experience.

New Sotheby’s Maison, in Landmark Chater, by MVRDV. Photograph by Stefan Ruiz.
New Sotheby’s Maison, in Landmark Chater, by MVRDV. Photograph courtesy of Sotheby's.

The ground floor currently features two exhibitions. Bodhi: Masterpieces of Monumental Buddhist Art showcases monumental Buddhist sculpture that illustrates the evolution of Buddhist art. The other exhibition, Ice: Two Masterpieces on Loan from the Long Museum, presents works created a thousand years apart. The exhibition highlights the interconnectedness of art across time and geography, featuring Gerhard Richter’s mesmerizing Eisberg and a Ru ware brush washer with a glaze resembling the colour and texture of ice, considered one of the rarest and most valuable Chinese ceramics. 

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2,230 m². (24,000 f²).

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Opening.- 27 July 2024.

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Chater House, 8 Connaught Road Central, Central Hong Kong, China.

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Stefan Ruiz, Sotheby's.

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MVRDV was founded in 1993 by Winy Maas, Jacob van Rijs and Nathalie de Vries in Rotterdam, the Netherlands. The practice engages globally in providing solutions to contemporary architectural and urban issues. A highly collaborative, research-based design method involves clients, stakeholders and experts from a wide range of fields from early on in the creative process. The results are exemplary, outspoken projects, which enable our cities and landscapes to develop towards a better future.

The products of MVRDV’s unique approach to design vary, ranging from buildings of all types and sizes, to urban plans and visions, numerous publications, installations and exhibitions. Built projects include the Netherlands Pavilion for the World EXPO 2000 in Hannover; the Market Hall, a combination of housing and retail in Rotterdam; the Pushed Slab, a sustainable office building in Paris’ first eco-district; Flight Forum, an innovative business park in Eindhoven; the Silodam Housing complex in Amsterdam; the Matsudai Cultural Centre in Japan; the Unterföhring office campus near Munich; the Lloyd Hotel in Amsterdam; the Ypenburg housing and urban plan in The Hague; the Didden Village rooftop housing extension in Rotterdam; the music centre De Effenaar in Eindhoven; the Gyre boutique shopping center in Tokyo; a public library in Spijkenisse; an international bank headquarters in Oslo, Norway; and the iconic Mirador and Celosia housing in Madrid.

Current projects include a variety of housing projects in the Netherlands, France, China, India, and other countries; a community centre in Copenhagen and a cultural complex in Roskilde, Denmark, a public art depot in Rotterdam, the transformation of a mixed use building in central Paris, an office complex in Shanghai, and a commercial centre in Beijing, and the renovation of an office building in Hong Kong. MVRDV is also working on large scale urban masterplans in Bordeaux and Caen, France and the masterplan for an eco-city in Logroño, Spain. Larger scale visions for the future of greater Paris, greater Oslo, and the doubling in size of the Dutch new town Almere are also in development.

MVRDV first published a manifesto of its work and ideas in FARMAX (1998), followed by MetaCity/Datatown (1999), Costa Iberica (2000), Regionmaker (2002), 5 Minutes City (2003), KM3 (2005), Spacefighter (2007) and Skycar City (2007), and more recently The Vertical Village (with The Why Factory, 2012) and the firm’s first monograph of built works MVRDV Buildings (2013). MVRDV deals with issues ranging from global sustainability in large scale studies such as Pig City, to small, pragmatic architectural solutions for devastated areas such as New Orleans.

The work of MVRDV is exhibited and published worldwide and has received numerous international awards. One hundred architects, designers and urbanists develop projects in a multi-disciplinary, collaborative design process which involves rigorous technical and creative investigation. MVRDV works with BIM and has official in-house BREEAM and LEED assessors.

Together with Delft University of Technology, MVRDV runs The Why Factory, an independent think tank and research institute providing an agenda for architecture and urbanism by envisioning the city of the future.

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Published on: August 15, 2024
Cite: "New Sotheby’s Maison, in Landmark Chater, by MVRDV" METALOCUS. Accessed
<http://www.metalocus.es/en/news/new-sothebys-maison-landmark-chater-mvrdv> ISSN 1139-6415
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