A lovely shorts about iconic designer Michael Wolff of Wolff Olins, made by mssngpeces.

Wolff Olins is a brand business. From London, New York and Dubai, they work strategically with ambitious organisations worldwide.

These days, people believe not what you say, but what you do. So they use brand to help clients do new things. New businesses. New experiences. New relationships. New ways. New things that challenge, provoke, reinvent. And create spectacular new growth.

They help clients achieve new ambitions through brand-led strategy. They help them capture their brand idea, devise the best brand architecture, and manage their brand for maximum impact. Recent strategy clients include GE, Skype and Sony.

They help clients create new businesses and services through brand-led innovation. And they help create the best possible customer experience, in store and online. Recent innovation clients include PepsiCo, Mercedes-Benz and Tata DOCOMO.

They help clients reach new levels of performance through brand-led transformation. They use the power of brand to engage, excite and embolden their employees. Recent transformation clients include Unilever and Airtel.

And they help clients carve out a new presence in the world through brand communication. They help them create brand names, visual and verbal identities, and communication strategies – online and offline. Recent communication clients include AOL, Amnesty International and Qatar Financial Centre.

They are 140 people.

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Published on: April 5, 2011
Cite: "Michael Wolff" METALOCUS. Accessed
<http://www.metalocus.es/en/news/michael-wolff> ISSN 1139-6415
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