Today start Imm Cologne and Louise has been invited to take part at IMM Cologne 2014 as Guest of Honour. "Das Haus -- Interiors on Stage" is the large-scale scenography of a living situation based on the very personal ideas of an internationally influential designer who changes every year.

“Das Haus – Interiors on Stage” is the simulation of a home at the international interior design fair imm cologne. In the middle of the Pure Village hall, the trade fair  erect a big, open stage for the installation measuring around 240 m².

Louise Campbell wants to use “Das Haus” to tell stories. One of them pursues the theme of Alice in Wonderland, whose adventures take her to both miniature and giant-sized worlds. The dimensions in “Das Haus” seem to have been shifted slightly too, and ultra-long tables and beds produce some disconcerting effects. Visitors to “Das Haus” 2014 can thus look forward to a fascinating play with scale.

Louise Campbell has called her scenography and its play with scale and measurements “0-100. (Made to measure)”. Amongst other things, the many layers of meaning in this title allude to the search for the right balance between hectic activity and total relaxation. The instruments and grids present throughout the house are intended to underscore the importance our modern lifestyle attaches to measuring and weighing things up.

Venue.- imm cologne - Das Haus 2014. Koelnmesse GmbH. Messeplatz 1, Cologne, Germany.
Dates.- from January 13 until January 19, 2014
Louise Campbell: A house made to measure.

 

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Louise Campbell was born in Copenhagen in 1970. Being the daughter of a Danish father and an English mother, she grew up and was educated in both countries. After graduating from the London College of Furniture in 1992, she returned to Denmark and continued her studies in Industrial Design at Denmarks Design School, graduating from here in 1995. She set up her own studio in 1996, from where she has worked independently since. Focus is on furniture and lighting design, but the studio is increasingly involved in product design and interior design projects as well. The client list is long and varied, including companies such as Louis Poulsen, Zanotta, HAY, Royal Copenhagen, Holmegaard, Stelton, Muuto, Interstop and The Danish Ministry of Culture. Louise Campbell's work is playful and experimental, and is increasingly gaining a reputation for gently twisting not only every day objects and situations, but also materials and manufacturing processes in new directions.

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Published on: January 13, 2014
Cite: "Interiors on stage. “0-100. (Made to measure)” by Louise Campbell." METALOCUS. Accessed
<http://www.metalocus.es/en/news/interiors-stage-%E2%80%9C0-100-made-measure%E2%80%9D-louise-campbell> ISSN 1139-6415
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