A good video to terminate the Christmas holidays. Moment Factory was invited by the City of Barcelona and the City of Montreal to create the first sound and light spectacle to be projected on the complex façade of the Sagrada Familia in Barcelona.

The cities of Barcelona and Montréal invited Moment Factory to showcase architect Antoni Gaudí‘s renowned Sagrada Familia by creating a moving fresco on the basilica’s Nativity façade. The result, a 15-minute multimedia tribute to one of the world’s most revered churches, is an uplifting story of rebirth, hope and beauty. Here's the official demo.

Creation and Direction : Moment Factory.
Original idea : RENAUD - Architecture d'événements.
In collaboration with : La Ville de Montréal, Tourisme Montréal, La Ville de Barcelone, La Mercè.

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Moment Factory is a new media and entertainment studio specialized in the conception and production of multimedia environments combining video, lighting, architecture, sound and special effects to create remarkable experiences.

Since its beginnings in 2001, Moment Factory achieved more than 300 events, shows and installations across the world for such clients as Cirque du Soleil, Disney, Nine Inch Nails, Céline Dion, Microsoft, Montreal's Quartier des Spectacles and Madonna.

Their team of more than 85 talented individuals occupies a dynamic, multifunctional 20,000 square-foot space in Montreal, Canada. In their industrial studios they develop, design and produce the groundbreaking—often interactive—new media installations for which they have earned their reputation as industry leader, building mockups and testing prototypes prior to executing our vision.

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Antoni Gaudí i Cornet, (25 June 1852 – 10 June 1926)  was born in 1852 in Riudoms or Reus, to the coppersmith Francesc Gaudí i Serra (1813–1906) and Antònia Cornet i Bertran (1819–1876). He was the youngest of five children, of whom three survived to adulthood: Rosa (1844–1879), Francesc (1851–1876) and Antoni. Gaudí's family originated in the Auvergne region in southern France. One of his ancestors, Joan Gaudí, a hawker, moved to Catalonia in the 17th century; possible origins of Gaudí's family name include Gaudy or Gaudin.

Gaudí's work was influenced by his passions in life: architecture, nature, and religion. He considered every detail of his creations and integrated into his architecture such crafts as ceramics, stained glass, wrought ironwork forging and carpentry. He also introduced new techniques in the treatment of materials, such as trencadís which used waste ceramic pieces.

Under the influence of neo-Gothic art and Oriental techniques, Gaudí became part of the Modernista movement which was reaching its peak in the late 19th and early 20th centuries. His work transcended mainstream Modernisme, culminating in an organic style inspired by natural forms. Gaudí rarely drew detailed plans of his works, instead preferring to create them as three-dimensional scale models and moulding the details as he conceived them. Gaudí's work enjoys global popularity and continuing admiration and study by architects. His masterpiece, the still-incomplete Sagrada Família, is the most-visited monument in Spain.

On 7 June 1926, Gaudí was taking his daily walk to the Sant Felip Neri church for his habitual prayer and confession. While walking along the Gran Via de les Corts Catalanes between Girona and Bailén streets, he was struck by a passing tram and lost consciousness. Assumed to be a beggar because of his lack of identity documents and shabby clothing, the unconscious Gaudí did not receive immediate aid. Eventually some passers-by transported him in a taxi to the Santa Creu Hospital, where he received rudimentary care. By the time that the chaplain of the Sagrada Família, Mosén Gil Parés, recognised him on the following day, Gaudí's condition had deteriorated too severely to benefit from additional treatment. Gaudí died on 10 June 1926 at the age of 73 and was buried two days later.
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Published on: January 6, 2013
Cite: "MULTIMEDIA SPECTACLE AT LA SAGRADA FAMILIA, BARCELONA" METALOCUS. Accessed
<http://www.metalocus.es/en/news/multimedia-spectacle-la-sagrada-familia-barcelona> ISSN 1139-6415
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