The design section of Zaha Hadid Architects, Zaha Hadid Design and the Swiss company Odlo have presented their new spring / summer sportswear collection for women, Women's Activewear 2019.
The new designs were developed for sportswear from a functional perspective based on the Layered Space system, which is distinguished by smooth transitions and layered construction, which generate better performance and optimal design, adapting to the anatomy and physiology of the human body.

Odlo is the leading international brand of sports performance. With more than 70 years of experience, this Swiss brand with its Norwegian roots is the original inventor of high performance garments.

The Zaha line is composed of a parka, leggings and a bralette that uses translucent and breathable fabrics, suitable for the gym and daily life. The internal flock print ensures that the garments do not adhere to the skin and give freedom of movement; while the perforated structure of its polyamide fabric gives a correct ventilation to the body.

The meshes feature a high-tech warp knit, with an integrated net structure with seamless fabric transitions to ensure a perfect fit and temperature regulation with complete freedom of movement.

Zaha Brallette reinvents the effect of the layers. This sports bra provides support and incorporates the organic concept of Odlo with a network structure to give maximum flexibility and climate control.

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Zaha Hadid, (Bagdad, 31 October 1950 – Miami, 31 March 2016) founder of Zaha Hadid Architects, was awarded the Pritzker Architecture Prize (considered to be the Nobel Prize of architecture) in 2004 and is internationally known for both her theoretical and academic work.

Each of her dynamic and innovative projects builds on over thirty years of revolutionary exploration and research in the interrelated fields of urbanism, architecture and design. Hadid’s interest lies in the rigorous interface between architecture, landscape and geology as her practice integrates natural topography and human-made systems, leading to experimentation with cutting-edge technologies. Such a process often results in unexpected and dynamic architectural forms.

Education: Hadid studied architecture at the Architectural Association from 1972 and was awarded the Diploma Prize in 1977.

Teaching: She became a partner of the Office for Metropolitan Architecture, taught at the AA with OMA collaborators Rem Koolhaas and Elia Zenghelis, and later led her own studio at the AA until 1987. Since then she has held the Kenzo Tange Chair at the Graduate School of Design, Harvard University; the Sullivan Chair at the University of Illinois, School of Architecture, Chicago; guest professorships at the Hochschule für Bildende Künste in Hamburg; the Knolton School of Architecture, Ohio and the Masters Studio at Columbia University, New York. In addition, she was made Honorary Member of the American Academy of Arts and Letters, Fellow of the American Institute of Architecture and Commander of the British Empire, 2002. She is currently Professor at the University of Applied Arts in Vienna, Austria and was the Eero Saarinen Visiting Professor of Architectural Design at Yale University, New Haven, Connecticut.

Awards: Zaha Hadid’s work of the past 30 years was the subject of critically-acclaimed retrospective exhibitions at New York’s Solomon R. Guggenheim Museum in 2006, London’s Design Museum in 2007 and the Palazzo della Ragione, Padua, Italy in 2009. Her recently completed projects include the MAXXI Museum in Rome; which won the Stirling award in 2010. Hadid’s outstanding contribution to the architectural profession continues to be acknowledged by the most world’s most respected institutions. She received the prestigious ‘Praemium Imperiale’ from the Japan Art Association in 2009, and in 2010, the Stirling Prize – one of architecture’s highest accolades – from the Royal Institute of British Architects. Other recent awards include UNESCO naming Hadid as an ‘Artist for Peace’ at a ceremony in their Paris headquarters last year. Also in 2010, the Republic of France named Hadid as ‘Commandeur de l’Ordre des Arts et des Lettres’ in recognition of her services to architecture, and TIME magazine included her in their 2010 list of the ‘100 Most Influential People in the World’. This year’s ‘Time 100’ is divided into four categories: Leaders, Thinkers, Artists and Heroes – with Hadid ranking top of the Thinkers category.

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Published on: February 5, 2019
Cite: "Women’s Activewear, new collaboration Odlo & Zaha Hadid Design" METALOCUS. Accessed
<http://www.metalocus.es/en/news/womens-activewear-new-collaboration-odlo-zaha-hadid-design> ISSN 1139-6415
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