The new headquarters of Puma Energy, located in Asunción, Paraguay, responds with great beauty to one of the great problems of contemporary cities: to face an infrastructure laden with external agents that generate undesirable effects.
Ruiz Pardo - Nebreda have been in charge of designing and building this building, which, as they describe below, can be understood through four points: Detached from the ground, Public ground floor, Compactness-flexibility andVibrant perception. 

We also added: a clean and neat piece of good architecture on the city.
 

Description of the project by Ruiz Pardo - Nebreda

Detached from the ground.-
Puma Energy's headquarter in Paraguay is located on Av. Spain, one of the main streets of the city with high traffic intensity and undergoing transformation. The surroundings are defined by buildings of two and three heights which are intertwined with the greenery as well as with utility poles, billboards and cables.

The corporate headquarter is located on a corner plot and thus, highly visible and in contact with urban traffic. Taking advantage of this situation, the building rises from the ground on four pillars releasing the ground floor, which allows a direct connection between the city and the building. Thereby, working spaces are concentrated in an elevated block, surrounded by greenery and isolated from the bustle of street.

Public ground floor.-
The project has a clear urban vocation. Ground floor is conceived as a flexible space without a specific program, in direct relation with the street and covered by the large concrete slab. The enclosure of the lobby is conceived as a series of concatenated doors that may be completely opened for public events. Therefore, ground floor acts as an extension of the city into the building where interior and exterior merge, as well as their public and private nature.

Compact and flexible.-
The office block is supported by four pillars only, which not only determines an open ground floor, but also an office space completely diaphanous and without structural constraints. Thus the perception of spaciousness and flexibility for possible changes in the future distribution is favored.

The horizontal structure is materialized in two-way post-tensioned slabs, avoiding thick solutions and favoring the necessary compactness due to height limitations set by the local regulations to 12m. high. The slabs are optimized thanks to the inner location of the pillars which compensates for large spans of approximately 15 meters by creating a continuous overhang all around the perimeter which acts as a large threshold for public access.

Vibrant perception.-
The façade solution is conceived for a double purpose. On one hand, it has been designed to maximize natural light while minimizing solar heat loads. On the other hand, is has been conceived to be perceived as light veil; a cloud of slender profiles, which perception is dynamic while the user moves around it by car or on foot. The building creates a visual dialogue with the spectator as he or she moves around it.

Its configuration, based on the addition of vertical profiles arranged on slightly curved facades, allows a dynamic and vibrant perception of it from the passing vehicles. The slightly curved contour of the building stresses the relationship with its immediate surroundings, towards and away from the neighbouring buildings and nearby trees.

The resulting perception either from the inside or from the outside is of a light and slender veil, an abstract and dynamic urban block which is detached from the ground, and suspended in the air.

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Architect
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Marcelo Ruiz Pardo
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Technical architect
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Sonia Nebreda
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Collaborators
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Arturo Alberquilla, Alejandra M. De la Riva, Loreto Moreno, Javier E. Lecumberri
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Consulting
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Structures: arup, mechanism (d.o.)
Facilities: arup, jg engineers (d.o.)
Facahdas: arup
Local inspection: cialpa
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Builder
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MMSA
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Promoter/owner/institution
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Puma Energy Paraguay

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Surface
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1.655 m²
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Dates
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End date of work.- 15 March 2016
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Ruiz Pardo – Nebreda is a Madrid-based architecture practice founded in 2011. They have completed works in Puerto Rico, Namibia, Paraguay, Zambia, El Salvador and Spain, and it has been exhibited in International Biennials of Architecture in Argentina, El Salvador and Ecuador, as well as in collective exhibitions of emerging architecture in Japan, Spain, Ireland, and Argentina.

Their work has been recently awarded the German Design Award 2018, the Grand Prize of the XII Biennial of Architecture and Urban Planning of El Salvador (XII BAUES 2016) and withthe Luis M. Mansilla Award 2016 givenbythe Madrid Association of Architects (COAM), forthe Puma Energy El Salvador Headquarters. Thisproject has also been finalist the World Architecture Festival (WAF 2016) and at the Architizer Awards (A+ Awards 2016). They have also obtained a Bronze Prize at the American Architecture Prize (AAP 2016) forthe ZM Operations Building in Lusaka, Zambia. They have been finalist at the BD Young Architect of theYear Award 2017 and are actually shortlisted at the A+ Awards 2017.

MARCELO RUIZ PARDO (Granada, 1980) studied architecture at the Madrid School of Architecture (ETSAM). He is Lecturer of Architectural Design at the ETSAM, where he isalso a PhD candidate and a member of several Research Groups, Innovation Teaching Groups and Development Cooperation Groups. He has taught seminars and conferences in international congresses onuniversity teaching.

SONIA NEBREDA MARTÍN  (Burgos, 1979) isgraduated in Technical Architecture at the Universidad de Burgos (UBU) and in Building Engineering at the Nebrija University in Madrid. Sheholds a Postgraduate degree in Project Management by the Polytechnic University of Catalonia (UPC). They have lecture their work at international universities.
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Published on: March 15, 2017
Cite: "Puma Energy Paraguay Headquarters by Ruiz Pardo - Nebreda" METALOCUS. Accessed
<http://www.metalocus.es/en/news/puma-energy-paraguay-headquarters-ruiz-pardo-nebreda> ISSN 1139-6415
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