Why do apparently so few women feature in the history of design? Why is it still the case that so few women speak at conferences? Why are previously well-known women “forgotten”? What effects does the gender debate have on today’s everyday working life? Are women judged today solely based on their quality of work?

Since professionalization began, female graphic designers have been working actively and successfully, but the artificial synthesis of masculinity and artistic genius has repeatedly prevented women—with few exceptions—to be recognised in “official” design history. Still today, despite the claim that the gender issue is obsolete in graphic design, only a tiny percentage of active female designers enjoy public acclaim.

This opulently illustrated volume finally sets out to fill this gap. It presents the most significant female designers and portrays their paths to professionalization, with numerous short biographies alongside essays, sources and detailed discussions with currently well-known female designers.

Knowledgeable contributions by Sabine Bartelsheim, Gerda Breuer, Ute Brüning, Jochen Eisenbrand, Ellen Lupton, Julia Meer, Ada Raev, Bettina Richter, Patrick Rössler, Martha Scotford and Judith Siegmund. Programmatic texts by Paula Scher, Sheila Levrant de Bretteville, Natalia Gontscharowa, Ellen Lupton, Martha Scotford, Véronique Vienne, Astrid Stavro, Alissa Walker etc. Interviews with Irma Boom, Paula Scher, Sheila Levrant de Bretteville, Julia Hoffmann, „Swiss Miss“ Tina Roth Eisenberg, Katja M. Becker, Anna Berkenbusch, Heike Grebin, Gisela Grosse, Miriam and Nina Lambert, Iris Utikal and Judith Grieshaber.

Flexocover
Dimensions: 18 x 23 cm
608 p. with 554 col. and b/w
English/German
Euro 42.00      
Date of publication: March 2012
ISBN 978-3-86859-153-8

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Published on: March 8, 2012
Cite: "Women in Graphic Design 1890–2012" METALOCUS. Accessed
<http://www.metalocus.es/en/news/women-graphic-design-1890-2012> ISSN 1139-6415
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